About Base Oil News

Your Global Source for Base Oils & Lubricants Market Intelligence

Founded in 2022, Base Oil News provides the global base oils and lubricants industry with the actionable intelligence it needs to manage market risk. Our daily news, verified data, and in-depth analysis help refiners, blenders, traders, and end-users understand market trends, capture opportunities, and plan ahead with confidence.

By delivering timely, consistent information to the entire supply chain, we help improve market transparency and reduce price volatility — supporting better decision-making for every industry participant.

Meet the Founder

Iain Pocock, Global Editor of Base Oil News, has more than twenty years’ experience as a journalist with Bloomberg, Reuters and Argus Media, specialising in energy markets and base oils.

Having worked closely with producers, blenders, traders, and end-users around the world, he brings first-hand insight into how supply chains, market dynamics, and pricing interact across a traditionally opaque and illiquid market. His experience allows Base Oil News to deliver clear, trusted reporting that supports smarter commercial decisions.

What We Do

We track the latest global supply, demand, trade flows, pricing trends and industry developments across all major regions. Our coverage blends verified data with expert analysis to give readers a complete, real-time view of the base oils market — helping them respond quickly, manage exposure, and anticipate what comes next.

Our mission is simple: deliver transparency, reduce uncertainty, and provide the industry with reliable, actionable information.

Who We Serve

Base oils producers

Lubricant blenders

Traders and distributors

Logistics providers

Bulk buyers, OEMs and industrial end-users

How We’re Different

Global Perspective: We explain regional market movements within a wider global context, clarifying how developments in one region affect supply, demand and prices elsewhere.

Timely, Actionable Intelligence: Daily news, active social media coverage, regular newsletters and a weekly digital magazine keep the industry informed and prepared.

Industry-Led Insight: We don’t just report what happened — we explain why it matters and what it means for the base oils and lubricants industry going forward.

Increasingly Trusted: With a fast-growing subscriber base and strong industry engagement, Base Oil News has become a reliable and influential market voice.

Partner With Us

Whether you're a producer, blender, trader, or supplier — or want to reach this audience — Base Oil News offers highly targeted digital advertising and sponsorship opportunities across multiple platforms:

Website: High-impact banner and display ads reaching thousands of monthly readers

Newsletter: Exposure to 2,800+ decision-makers, with open rates above 30%

Digital Magazine: Weekly publication with industry news, data, and analysis

Social Media: Targeted promotion through LinkedIn (7,300 followers) and Facebook

Our advertising solutions connect your brand with the key decision-makers shaping the base oils and lubricants market.

Contact us: advertise@baseoilnews.com